Visit Australia’s South West

A unique event in a unique location

iiF is more than just a conference.

It’s your chance to explore one of Australia’s most iconic regions.

A Diverse South West

Western Australia’s regions are an economic powerhouse, each with their own unique economy and cultural identify.

The Regional Development Portfolio provides a framework for dedicated representation and focus on the unique challenges and opportunities in each region.

The South West Development Commission’s (SWDC) work leading regional development in the South West is pivotal to sustainably growing the region. SWDC’s strength lies in deep regional knowledge, strong cross‑government coordination and close industry relationships. This experience helps convert State Government priorities into practical, place‑based outcomes.

Our work drives investment, workforce development and industry growth to support a resilient and prosperous South West.

Bunbury Geographe

Industrial, commercial and energy heartland

The Bunbury-Geographe sub-region includes the local government areas of Collie, Harvey, Dardanup, Capel, and the City of Bunbury.

Population density is largely centred in the urban areas surrounding the region’s capital and commercial hub, Bunbury.

The region features rich mineral deposits that supports a robust manufacturing sector and supplies global demand for alumina and mineral sands. It is also the State’s energy heartland, experiencing significant transition as Collie’s coal fired power stations make way for renewables.

It is home to WA’s largest State-owned battery, capable of powering more than 785,000 homes for up to four hours.

Key industrial areas are located at Kemerton (north of Bunbury), Coolangatta (Collie), Shotts (Collie) and Picton. Picton is located less than 10km from the Bunbury Port, and is the site of the State’s future Advanced Manufacturing and Technology Hub (AMTECH).

Capes

Lifestyle, tourism and premium production

The Capes sub-region, which comprises the City of Busselton and Shire of Augusta-Margaret River, is one of the fastest growing areas in regional Australia.

Pristine beaches, nature-based attractions and boutique living are just some of the reasons why an increasing number of people choose to live and work in the Margaret River wine region.

The area is internationally recognised as a premium destination for wine, food, tourism and events. Its economic base is underpinned by the visitor economy, agriculture, viticulture and creative industries. The Busselton Margaret River Airport provides regular interstate flights from Busselton to Melbourne and Sydney.

Southern Forests

Food, forests and critical minerals

The Southern Forests sub-region includes the local government areas of Manjimup, Nannup, Donnybrook-Balingup, Boyup Brook and Bridgetown-Greenbushes.

The area is known as a major food bowl, supplying much of the State’s horticultural production. Livestock and dairy are important economic contributors, as is a growing visitor economy.

Greenbushes is home to the world’s highest grade hard rock lithium resource, supplying 20% of the world’s lithium for electric vehicles and battery storage.

To meet global demand for minerals critical to achieving net-zero emissions targets, Talison Lithium is planning a major expansion of its mining operations.

Environmental referral processes and consultation is well underway with construction expected to commence in late 2027, if approved.

Invest South West

From established industries to emerging growth areas, the South West offers strategic infrastructure, access to global markets and a skilled, growing workforce. Invest South West brings together regional data, industry insights and investment-ready opportunities across one of Western Australia’s most dynamic regions.

Invest South West

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